Social group buying platforms are transforming the retail ecosystem. These platforms go beyond traditional retail e-commerce by offering consumers the power of collective bargaining. At the same time, social group buying platforms help businesses to boost sales with very low overheads. It’s a win-win situation for both sides. Given that, group buying sites are more popular than ever. Find below insights into the best platforms for daily deals and steep discounts.
Best Group Buying Platforms 2023
In 2023, there are ten exceptional group buying site platforms worthy of attention.
1. LivingSocial: Local Deals with Attractive Incentives
LivingSocial offers daily deal coupons from local businesses to shoppers in their vicinity. The site goes beyond the norm by providing incentives to users for sharing their daily deals with friends. If three people purchase the deal using your link, you get the deal for free. This feature gives neighbors an easy means to socialize — and barter with — their neighbors.
But there’s a downside: LivingSocial is currently available in only a few major U.S. cities.
2. Dealster: Daily Deals in Over 50 Major Cities
Dealster offers members daily deals in their city. Members can purchase deal vouchers redeemable at the merchant’s business. Dealster provides a $10 credit that can be used towards any group deal voucher on the platform. These coupons are transferable, making them ideal as gifts for people in your area.
3. BuyWithMe: Enhancing Group Buying Power
BuyWithMe is another significant player in the group buying space. While it is currently available in limited U.S. cities, it has made a mark by offering daily deals and promoting them through the social web. This approach amplifies group buying power, enabling its users to obtain significant discounts.
4. Groupon: The Pioneer of Group Buying
Groupon is a household name in the group buying industry. As the pioneer, Groupon has set the benchmark for other platforms to follow. It boasts an expansive reach, offering more local group coupon deals in more U.S. cities than any other competitor.
5. SocialBuy: Daily Hot Deals and Referral Bonuses
SocialBuy sends daily hot deal emails to its subscribers. These deals cover a wide range of products and services, including food, drinks, health products, and entertainment. What makes SocialBuy stand out is its referral program, which lets users earn $10 in SocialBucks for every friend they refer.
6. HomeRun: Incentives through Virtual Currency
HomeRun is a unique social group buying platform that uses a virtual currency, Credit, to incentivize user actions on the site. Users can earn Credit through promoting HomeRun, which can be used to purchase daily deals, potentially earning a free deal.
7. TownHog: New Kid on the Block
TownHog is a newcomer based in San Francisco that is quickly expanding its reach. Like other daily deal sites, TownHog sends you a purchase voucher via email at the end of the sale, which can be printed and presented to the business provider to avail of the deal.
8. CrowdSavings: Unleashing Collective Bargaining Power
CrowdSavings operates similarly to Groupon, but its service is only available in a limited number of U.S. cities. It assembles large online crowds of people to create collective bargaining power for obtaining exciting daily deals.
9. Pricebunch: Group Buying with Reviews/Testimonials
Pricebunch offers a unique twist to the group buying model. In addition to sharing deals with friends, it also displays reviews/testimonials of the daily deal’s product or service, helping potential buyers make an informed decision.
10. Twongo: Team Buying for Excellent Discounts
Twongo leverages the power of team buying to secure excellent discounts on local products and services. It offers features like email-based deal alerts, live web chat support, a public discussion forum, and a charity program where a portion of the revenue is donated to nonprofit organizations.
These platforms, each unique in its own way, have revolutionized the consumer landscape by offering daily deals that provide substantial savings while boosting sales numbers for businesses. The power of collective bargaining has never been more evident, and these group buying platforms continue to evolve and adapt to meet consumer needs and preferences.